ParentingMontana.org - kGee Designs and Marketing, Cody Wyoming

Role: Lead Designer

Skills:
Branding
Design Systems
Website Design
Tech Transfer
Project Management

Collaborators

The multidisciplinary team at the Center for Health and Safety Culture, Montana State University

Client:

Montana Department of Public Health and Human Services Behavioral Health and Developmental Disabilities Division

ParentingMontana.org is for parents and those in a parenting role in Montana to address a variety of common parenting challenges prioritized by Montana parents. The tools and resources were developed by experts in social and emotional development.

Project Goals:

Develop a comprehensive resource that delivers relevant information to stakeholders, professionals, and parents. Ensure public access to general materials, with a secure, password-protected section for private media and data.

THE PROBLEM

Create and provide a way to distribute a large amount of information and media to Montana parents and various professionals across the entire state. Establishing brand visibility and recognition.

THE SOLUTION

Create a website and a group of comprehensive marketing materials for web, advertising, community stakeholders, schools, and healthcare professionals, enhancing brand visibility. It consists of various tools for parents and those in a parenting role in Montana to address multiple common parenting challenges. Tools are organized by the child's age and designed to be developmentally appropriate for children ages birth to 19.